Meta’s Fashionable Smart Glasses: Oakley & Prada Collabs

by | Jun 18, 2025

Meta partners with luxury brands Prada and Oakley to develop stylish, AI-driven smart glasses, expanding their wearable tech portfolio and catering to diverse consumer preferences in premium and niche markets.

Meta’s Visionary Expansion: Partnering with Prada and Oakley for Next-Gen Smart Glasses

In a bold move that is set to redefine the landscape of wearable technology, Meta, the renowned tech giant, has announced groundbreaking partnerships with two iconic brands: Prada and Oakley. This strategic collaboration marks a significant step forward in Meta’s mission to seamlessly integrate cutting-edge technology with fashion-forward design, promising to revolutionize the way we interact with our digital world.

Beyond Ray-Ban: Diversifying Meta’s Wearable Tech Portfolio

Meta’s journey into the realm of smart glasses began with its successful collaboration with EssilorLuxottica, which brought forth the celebrated Ray-Ban smart glasses. However, the company’s ambitions extend far beyond this initial foray. By joining forces with Prada and Oakley, Meta aims to diversify its offerings and cater to a wider range of consumer preferences, particularly in the premium and niche markets.

The Prada Partnership: Where Artificial Intelligence Meets Italian Elegance

The partnership between Meta and Prada is a match made in tech-fashion heaven. By combining Meta’s cutting-edge AI capabilities with Prada’s unparalleled Italian design aesthetics, this collaboration promises to deliver smart glasses that are not only technologically advanced but also incredibly stylish. Although Prada is not part of the EssilorLuxottica group, the fashion house has a long-standing manufacturing agreement with the company, ensuring the highest quality standards in the production of these innovative glasses.

Oakley Collaboration: Performance Meets Innovation

Oakley, a brand synonymous with high-performance eyewear, is also joining forces with Meta to develop smart glasses that cater to the needs of athletes and outdoor enthusiasts. With an expected price point of around $360, these glasses will incorporate AI features similar to those found in Meta’s other smart glasses offerings. This collaboration promises to deliver a product that combines Oakley’s expertise in performance eyewear with Meta’s cutting-edge technology, resulting in a truly game-changing wearable device.

Continued Success with Luxottica

While Meta expands its partnerships to include Prada and Oakley, the company remains committed to its ongoing collaboration with EssilorLuxottica. The success of the Ray-Ban smart glasses has proven the potential of this partnership, and Meta intends to build upon this foundation to further push the boundaries of what is possible in the realm of wearable technology.

The Future is Bright: AI-Driven Wearables Across Markets

Meta’s partnerships with Prada and Oakley are part of a broader strategy to embed AI-driven wearables into various markets, including the luxury fashion segment. By catering to a diverse range of consumer preferences and needs, Meta aims to make smart glasses a ubiquitous accessory that enhances our daily lives. Although no official release dates have been confirmed for the Prada and Oakley collaborations, the anticipation is palpable, and the future of wearable technology looks brighter than ever.

As we eagerly await the launch of these groundbreaking smart glasses, it is clear that Meta is at the forefront of a technological revolution. By partnering with iconic brands like Prada and Oakley, Meta is not only pushing the boundaries of what is possible in terms of functionality but also redefining the very concept of wearable technology as a fashion statement. The intersection of technology and fashion has never been more exciting, and Meta is leading the charge towards a future where our devices are not just tools, but extensions of our personal style and identity.

So, get ready to embrace a new era of wearable technology, where the line between form and function blurs, and where your glasses become more than just a means to correct your vision. With Meta’s visionary partnerships, the future is literally right before your eyes, and it’s time to see the world through a new lens.

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Stay tuned for further updates on Meta’s exciting collaborations with Prada and Oakley, and be among the first to experience the future of smart glasses. Click here to learn more about these groundbreaking partnerships and how they are set to revolutionize the wearable technology industry.

-> Original article and inspiration provided by Salvador Rodriguez, Jonathan Vanian

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